DAP Consultancy Limited

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Happier customers make for better business

Happier customers make for better business

DAP Consultancy puts smiles on faces

DAP Consultancy are specialists in Customer Experience. Focused on maximising your business growth, customer loyalty and profits, by improving the experience your customers receive.

DAPConsultancy.co.uk

Discover how to deliver exceptional customer experiences 

That help attract and retain customers

We've increased revenues, customer loyalty and customer satisfaction scores of start ups, small to medium size enterprises and large scale multi million pound corporations.

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Do you have a challenge that you need help with?

See what our expert knowledge, consultants and solutions could do for you...

Book a discovery call

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You've got to start with the customer experience and work back toward the technology.” Steve Jobs

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Customer Experience is the make or break of a business. Marketing, product and CX must work together in harmony in order for a business to be a success

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We help you build a customer experience that is consistent, differentiated, builds loyalty and turns your customers into advocates. Completely bespoke to your needs.

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Find out more about how we help organisations optimise their customer experience and drive up their commercial value. 

DAPConsultancy.co.uk

DAPConsultancy.co.uk

Client testimonials

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Clients and organisations we have worked with

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In the world of customer service, the pursuit of customer happiness stands as a pivotal goal for customer experience leaders. Understanding the pulse of customer satisfaction is not merely a matter of conjecture but rather a science that involves innovative measurement and a proactive approach to enhancement. Here's a guide on measuring and elevating customer happiness for business leaders.

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Measuring Customer Happiness:

  1. Utilise Diverse Metrics: Move beyond traditional metrics like Net Promoter Score (NPS) and Customer Satisfaction (CSAT). Incorporate sentiment analysis tools, social media listening, and feedback forms to capture varied aspects of customer sentiment.
  2. Real-Time Feedback Mechanisms: Implement real-time feedback mechanisms such as chatbots, instant surveys, or post-interaction feedback requests. This enables capturing immediate reactions, offering valuable insights into customer experiences.
  3. Customer Effort Score (CES): Assess the ease of interactions by measuring CES. How much effort does a customer need to invest to get their issue resolved? Streamlining this process directly impacts satisfaction levels.

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Improving Customer Happiness:

  1. Personalised Experiences: Tailor interactions based on customer history and preferences. Utilise data to provide personalised solutions and proactive support, making customers feel valued.
  2. Empower Frontline Agents: Equip your agents with tools, knowledge, and autonomy to resolve issues promptly. Invest in training programs focusing on empathy, problem-solving, and effective communication.
  3. Continuous Improvement: Regularly analyse feedback data to identify trends and pain points. Implement changes based on these insights, continuously evolving to meet changing customer needs.
  4. Innovative Technology Integration: Embrace emerging technologies like AI-powered chatbots, predictive analytics, and machine learning to streamline processes and offer more efficient and accurate solutions.
  5. Cultivate a Customer-Centric Culture: Foster a culture where every employee understands and prioritizes customer happiness. Align company values with customer-centric goals to drive collective efforts toward customer satisfaction.

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In conclusion, the pursuit of customer happiness in contact centres necessitates a multifaceted approach involving advanced measurement tools, personalised strategies, empowered teams, and a commitment to continual improvement. By leveraging innovative methods to gauge satisfaction and implementing proactive measures to enhance experiences, contact centre leaders can elevate customer happiness to new heights, fostering long-term loyalty and success.

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What People Say

"Dan is an accomplished, disciplined, focused and solution driven individual, assisting both colleagues and clients in a consistently positive manner, gauging their needs at all times and always willing to take on new challenges and responsibility."

Director of Service Delivery, The Keyholding Company

"Dealing with customers is a very difficult area to manage, it requires a great deal of patience and empathy towards the public. Dan simply excels at this, not only a pleasure to work with, his experience is unbeatable, with him as part of a team you cannot fail!"

Global B2B Marketing and Communications Manager, Collinson

"Dan is such a nice person to work with. He is not only a great colleague but a very good manager. He is very creative, hands-on, and organized. He is the guy to go to when you need help with customer retention or complaints handling and is always open to discuss ideas and suggestions. I learned a lot about leadership from Dan, and it was a pleasure to be managed by him."

Customer Experience Lead, Boundary Technologies

"Dan worked across the organisation, combining his impressive experience in customer service with management information to explore and implement new and improved ways of working, ensuring that the decisions we made were for the benefit of customers."

Senior Data Analyst, Citizens Advice Bureau

"I have worked with Dan over the years, and he is one of the most passionate people I have had the pleasure to work with. He prides himself in identifying customer and business challenges and opportunities, not only by using his interpersonal skills but also by analysis, he looks at sensible opportunities and then overcomes them."

Head of Business Intelligence, Kingston University

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